Crowdfunding is Here and so is the Infrastructure

CROWDFUNDING IS HERE AND SO IS THE INFRASTRUCTURE

The language of crowd funding technology, capital formation, the requirements and the rules and regulations has been centered on Funding Platforms for the Intermediaries (Brokers and Register Funding Portals). However, some thought leaders in the industry have been listening and speaking a different language and realized that in order for crowd fund investing to be sustainable, the physical components of interrelated systems that provide the framework, commodities and services to the market place is essential to enable, sustain, and enhance the physical and organization structures for the crowd funding ecosystem to function properly. 

Companies like the Funding Roadmap, Crowdnetic, CrowdBureau, Gate Technologies and CrowdCheck have banded together to create solutions that span the life of a company, from idea to sustainability. Viewed functionally, the crowdfunding infrastructure facilitates the production and maintenance of compliant equity and debt based offerings that will eventually list on registered funding portal platforms that will serve as conduits of salient information for the investors.  These services cover reporting, real-time market data, ratings, research, anti-money laundering, compliance, escrow services, clearing and settlement.

Infrastructure companies play a significant part in evolving the crowd fund ecosystem, both in terms of where the interconnections are placed, made accessible and in terms of how much information can be carried and how quickly. As required in crowd investing, security, transparency and information will be required in order to help investors, “the Crowd,” make informed decisions. Crowd intelligence along with aggregated data and research services that track the lifespan of an issuer’s capital raising efforts make the provision of these services unique and absolutely necessary to the long-term health and sustainability of the crowd investing industry.

Every day debt and equity raises are being conducted on pioneering sites like TheFundersClub and CircleUp that allow investors to invest relatively small amounts in start-ups and operating companies, alike. While these sites cater to accredited investors, defined by the Securities and Exchange Commission as anyone making over $200,000, individually, or $300,000 jointly per year, or who have a net worth (minus their primary residence) of $1 million, that’s a lot of individuals. The JOBS Act, Title III caters to the non-accredited investor making the landscape that much larger.  The reality is the JOBS Act, even if the SEC delays their rulemaking, opened America’s eyes to the fact that laws already existed that allowed emerging companies to gather investments from a large group of investors. The use of the internet for this activity is now a means to reach more investors efficiently.

It is critical to observe that equity and debt based crowdfunding is not the Kickstarter model, which is reward/ donor based and allows ideas like video games and gadgets to be pre-sold to the masses. Equity and debt based crowdfunding, allows for shares of a company to be sold to non-accredited investors whereby transactions are facilitated on a funding portal and will be a welcome and new critical component to the traditional capital markets. What self-directed investing, vis a vis online brokers like eEtrade and Schwab, did for the masses in the ‘90s crowd investing will do for the private placement market.

With 2013 quickly approaching, it is important for the ears of the “Crowd” to become fine tuned to the language that the crowdfunding industry speaks. Realizing that this new way to create capital formation is not solely dependent on having a great idea or the Funding Portals, but rather the infrastructure, information and ancillary services that will enrich the end-to-end experience of the entrepreneurs and the investors.  Third party service providers like the Funding RoadMap, Crowdnetic, CrowdBureau, Gate Technologies and Crowdcheck to name a few will continue to make steady strides in developing a healthy ecosystem that will support capital formation, lend a helping hand towards education and further advance the crowd investing  industry.

 

Luan Cox

Kim Wales, 

Why Fraud Won’t be an Issue in Crowdfund Investing

When Crowdfund Investing starts in 2013, some regulators would have you believe that the Wild West of securities fraud will be perpetrated on the American people.  Give the regulators a break.  All they see, all day long, is securities fraud.  They don’t understand that 99.9% of the markets function just fine.  That fraud is a minute part of any efficient market and that markets don’t stop operating because there are bad actors.  Remember, people still invest in the public markets despite Worldcom, Enron, Bernie Madoff and even Facebook. People still use credit cards despite identity theft.  eBay never went out of business because of a few bad deals but introduced rating systems to provide clarity and credibility based on reviews.

Here are the steps a perpetrator will have to take to commit fraud within the Crowdfund Investing legislation and framework.  Please note, fraud committed outside of the legislation and framework is fraud.  It isn’t “crowdfunding fraud.”  Just fraud.  With that said, here’s what conniving fraudsters need to know.

1)    Stay Hidden & Stay Situated: I asked an FBI securities fraud agent at a self-direct IRA conference in Scottsdale, AZ recently how many fraudsters self identify themselves.  He said “none.”  Unfortunately within Crowdfund Investing before anyone begins he has to submit to a background check.  What does this mean?  Well it means validating that he is an actual person at a valid address and he don’t have a checkered past.  Know how else to prevent fraud?  Look for people who have resided at an address for over 4 years.  Fraudsters are on the move, average Joes aren’t.

2)    Come up With a Brilliant Idea with a Great Revenue Model: Be creative here and realistic. This pitch is going up on a SEC-registered websites and it really needs to engage the crowd. All of this will be overseen by portals, regulators and the crowd.  At the end of the day a fraudster’s idea needs to entice people to come to his pitch page and then he will need to defend why this is such a good investment to people who are going to be posting comments like, “This is a scam.”  The backbone of crowdfunding is the dialog that takes place between the entrepreneur and investor.  That dialog either builds confidence and trust or not.  If a fraudster can’t win over the crowd in this open, many-to-many dialog then he won’t get funded.

3)    Build a Large and Strong Social Network of People You Wish to Swindle: For Crowdfund Investing to efficiently operate one’s social network will be the center point of success.  After a fraudster has loaded his amazing idea up to that SEC-registered website, he will connect his Facebook, LinkedIn, Twitter, Google+, etc friends. This is how he will market his pitch within the Crowdfund Investing regime.  So make he needs to have lots of friends that believe in him AND his idea.  Because those first-degree people are the ones he will need to take advantage of.  That’s correct, those closest to him!  And finally,

4)    AIM for 100%: The legislation requires that a shyster hit 100% of his funding target or no money is exchanged.  So he will need to aim low.  He doesn’t want to put a pitch up there for $250,000 and only get commitments for $249,000 and fail.  It is mandatory that in this open platform users win over the confidence of their community, get them to commit funds that go into an escrow account (the funds don’t get released until 100% of the target is reached and, if the target is reached in less than 21 days since the pitch went live, the issuer MUST WAIT 21 days to get his money.  So let’s hope no one blows his cover).

And there you have it!  If a shyster has a lot of time to waste building a real social network and has the ability to develop a smart business idea that will garner lots of small dollar investments from those people who trust him, and he can convince all of them to help him hit 100% of his funding target, AND no one blows his cover as has been shown with pretty much every fraud that’s been perpetrated on crowdfunding platforms to date, then voila he’s done it!  Seem like a lot of work for probably a little amount of money?  It is.  In reality fraudsters look for quick and easy ways to make a buck.  Crowdfund investing won’t be that for fraudsters and unfortunately either for sincere entrepreneurs who aren’t prepared to use this powerful tool.

The way to prevent fraud is not by preventing people from investing but educating them.  Our job (everyone’s job that is) is to make sure that people understand if something sounds too good, it probably is too good.  Our government needs to start a nationwide campaign featuring the Nigerian Prince, the Abducted Nephew and the Securities Fraudster saying, “if you don’t know me, don’t believe me.”  It will cost both our nation and our economy far less money then the amount of money gullible people currently lose to these shysters.

Conclusion, “Just say NO, to people you don’t KNOW!”  This doesn’t just go for investing in crowdfund securities down the road but people who randomly call you on the phone telling you about the next Facebook and how you can invest through them. Or asking you for donations or to bail your nephew out of jail.  Or just investing in something you don’t know or understand.  Heck it goes back to what our parents taught us as children, “ don’t taking rides from strangers or trust candy from that suspicious people!”

Sherwood Neiss is a Principal at Crowdfund Capital Advisors.  CCA is a strategy and technology advisory firm that works with Governments and NGO on implementing a CFI infrastructure.

What are the Global Implications for CFI

What are the Global Implications for CFI?

Government focused on growing economies focus on creating jobs. Small business and entrepreneurs are the driving force behind every successful economy across the globe. Cultures and governments that embrace and celebrate the entrepreneur are more likely to succeed in both the short and long term.

Although crowdfund investing is not an economic cure-all, it can be an important part of the solution. It allows significant numbers of citizens to make modest investments in high-growth and/or community businesses. And it can benefit your country for the following reasons:

1. Ideas Follow the Money

Fostering an ecosystem that encourages entrepreneurship and innovation requires capital. If the financial markets or regulations in a particular country are such that capital isn’t flowing, businesses can’t get the money they need. Entrepreneurs who are passionate enough about their ideas will go where the money is available to fund them. This is why many Canadian entrepreneurs head to the United States: because capital is more readily available to fund them there. Countries that wait to update their securities laws will create “brain drain” as skilled entrepreneurs head to other countries where they can fund and launch their businesses. An idea that is successfully funded in one country generally stays there and rarely returns back to the entrepreneur’s country of origin.

2. Ideas Turn into Job-Producing Businesses

Ideas launch businesses. Businesses require people to grow. Good ideas can turn into great job-creating businesses. According to the Small Business Administration, all net new jobs in the United States in the past 30 years were created by small businesses. Big businesses employ thousands of people, but tens of thousands of small businesses create a much larger number of jobs. Crowdfund investing allows a community to fund local businesses and, in doing so, to create its own jobs.

3. Job-Producing Businesses Are Tax Revenue Generators

Businesses pay salaries to employees. Employees pay payroll taxes to the government. U.S. payroll taxes fund both Social Security and Medicare. The more jobs there are, the greater the tax receipts. The greater the tax receipts, the more money the government has to cover these expenses and pay for the future health of its citizens. In addition profitable businesses pay taxes on their profits to help support the infrastructure (roads, electricity, water, and so on) without which a business could not operate. Crowdfund investing will encourage more profit-seeking businesses that will generate more tax receipts for governments.

4. Economic Stimulus Is a Byproduct of Entrepreneurship and Innovation

Entrepreneurship and innovation are about creating and sustaining ideas — ideas that provide solutions to problems and are purchased by consumers domestically and globally. The cash that consumers pay to a business is used to purchase goods to make the product or service, to hire employees, and to pay for things like lawyers, marketing services, and rent. This flow of capital is a boost to an economy. The more a government can do to encourage entrepreneurship and innovation, the more capital will flow, and the better off its economy will be.

5. Local Investing Keeps Money in the Community and Country

The vast majority of capital local businesses spends stays in the local communities where other shops reside. That money is spent on chamber of commerce dues, tax attorney services, lawyers, general contractors, landlords, business services (phone, Internet, trash pickup), local advertising, and so on. Businesses also employ people who make a living from a business’s revenue and, in turn, support the local communities further via grocery stores, gas stations, restaurants, and other everyday expenses. Many state and federal governments understand this multiplier and try to make their regions as attractive as possible for entrepreneurs to start businesses.

6. Crowdfund Investing Leads to a Larger Middle Class and Greater Stability

Having a “barbell” economy with a large underclass, a large wealthy class, and very little in the middle is unhealthy. A barbell economy doesn’t offer people in the underclass models for how to improve their circumstances or create better lives for their families. Also large unemployed population is a dangerous situation for political stability. When you have over 15 percent unemployment in a country, and when that unemployment is particularly pronounced in citizens under 30 (who are educated and frustrated because they are unable to work), you have a recipe for unrest. Crowdfund investing provides communities with a way to build businesses that add value and create jobs. Countries must create ways to grow the size of their middle class.

7. The Number-One Source of Net New Jobs Is Small Businesses

Many economic studies show that the number-one source of net new jobs is small businesses. To create new jobs in your country, you need to help small businesses to start and grow. With the legalization of equity-based crowdfund investing, small businesses have a new spigot of capital that they can use to grow their businesses and create jobs.  People working in small businesses are already oftentimes wearing multiple hats (sales manager, sales person, marketing manager, social media marketer, advertising manager, and so on). When small businesses grow, they have no choice but to hire more people.

8. The Web Can Get Capital Flowing

Before the Internet, banks or other third parties were the only way for individuals to pool their resources and then provide them (via the banks and their lending guidelines) to other individuals to build businesses. Now, individuals can use the web to connect people who have capital to people and businesses that need capital. Other than face-to-face communication, there is no more transparent communication channel than the Internet. The web supports many-to-many communication that enables people to communicate their needs and allows other people to evaluate those needs and determine whether to provide the requested resources.

9. People Want to Support Their Country

Don’t underestimate the power of national pride. People want to support the country and culture they know. People want to invest in people, products, and services they know. In a lot of countries it’s hard for people to invest in businesses that their fellow countrymen are starting and growing. Rather they have to send capital to other countries where it is easier to find a return on their investment. National pride is one reason, but savvy and successful businessmen and women also understand that the better off their country’s economy is, the better off their own businesses will be. This is one reasons we believe crowdfund investing will increase the flow of diaspora money. Today, literally billions of diaspora remittances are already flowing back.  With crowdfund investing, countries create the opportunity for additional capital flows to not only support basic needs but also to make real investments in high value and potentially high-growth businesses in the countries to which people feel deeply connected.

10. You Don’t Want to Be Left Behind!

Crowdfund investing is the dawn of Web 3.0, where the social web meets capital formation. It’s a true disruption of the private capital markets. For the first time, both existing Main Street businesses and startup businesses can seek capital via the same channel and can leverage the power of their communities. More and more countries are exploring this opportunity and working to legalize versions of crowdfund investing that are appropriate for their culture and capital markets. This is another step in making the world a smaller and more connected place. Don’t be left behind!

Sherwood Neiss is a Principal at Crowdfund Capital Advisors.  CCA is a strategy and technology advisory firm that works with Governments and NGO on implementing a CFI infrastructure.

Investor, Thrillseeker and Entrepreneaur Peter Shankman Opens Crowdfunding Bootcamp

Peter Shankman will be the opening keynote speaker for the Crowdfunding Bootcamp October 9, 2012 at the Ravella in Las Vegas, NV.

Peter Shankman is an entrepreneur, author, speaker, worldwide connector and small business evangelist. Peter is best known for founding Help A Reporter Out, (HARO) which in under a year became the de-facto standard for  journalists looking for sources on deadline, offering them sources around the world looking to be quoted in the media. HARO is currently the largest free source repository in the world.

He is also recognized worldwide for initiating new ways of thinking about social media, PR, marketing, advertising, creativity and customer service. To launch an effective Crowdfunding campaign, you must start with a clear message that can be used to attract potential investors.  Who better to teach this vital principal than Peter Shankman, the master of “Networking through Social Media.”

Read more here.

You Need the Crowdfunding Bootcamp

Immerse yourself in the best practices of the new regulations for Crowdfund Equity Investing. Be a part of the Crowdfunding Bootcamp(TM)and first annual CFPA Convention to  The event takes place on October 9 through October 11, 2012 in Henderson, NV.

This is an innovative conference and bootcamp that bridges the best of a conference with practical hands-on access to lawyers, accountants, social media and PR experts and other resource professionals essential to being able to raise capital using equity based crowdfunding.

Start understanding the intricacies of the compliance requirements as stipulated in the JOBS Act for Crowdfunding while connecting with the world’s most sought-after community of Crowdfund Investing thought leaders, and developers of new and emerging funding portals, and other service providers.

 

Six Major Crowdfunding Platforms Join Forces with CfPA

Washington, DC — 07/19/2012 — Six crowdfunding platforms and affiliated companies, representing half the board of the National Crowdfunding Association (NLCFA) have left to join forces withCrowdfunding Professional Association(CfPA).

Maurice Lopes, of Early Shares, joined NLCFA’s board early in its inception “I didn’t know there was another organization, until later, particularly one founded by Sherwood Neiss and Jason Best, the chief advocates and crowdfund investing framework authors who I worked with during the fight to legalize crowdfunding.”

Lopes was joined by RennéCaputi (Early Shares), Luan Cox (Crowdnetic) and Sang Lee (Return on Exchange). They all play an active role in the crowdfunding industry and work closely with CfPA’s sister organization the Crowdfund Intermediary Regulatory Advocates (CFIRA).

“Both myself and Renné decided that our efforts would be better on the board of the CfPA” said Lopes. “In recent weeks, we tried very hard to unify both associations and establish a single voice, but it was clear that wasn’t going to happen without NLCFA’s Founder David Marlett changing roles. This seemed an impossible task, so we decided to resign.”

Neiss, co-chair of CfPA said, “Having worked with these crowdfunding advocates across association lines, we were thrilled when they mentioned the thought of merging the two organizations. While they couldn’t make that happen, having them on board allows us to speak with a more powerful collective voice. We are happy they see value in being part of the organization that has the support of Washington, DC.”

“Our priorities are education, advocacy and awareness” says Neiss. “In my opinion, the CfPA and CFRIA are more engaged in the process and investor and policy maker collaboration and education. That is the kind or organization I want to be a part of.”

About Crowdfunding Professional(CfPA)
The Crowdfunding Professional Association is dedicated to facilitating a vibrant, credible and growing crowdfunding community while also advocating for an industry view versus a single company perspective. Uniting a broad-based coalition of industry participants, the association is committed to ensuring the credible development of the industry, including a commitment to the highest ethical standards. The association’s collaborations and insights are shared broadly to avoid onerous, stifling bureaucracy that can endanger innovation, idea generation and job creation. For more information visit www.crowdfundingprofessional.org

Media relations contact: Joy Schoffler, 512-271-9489 ext. 7

 

Take Survey: How Much Do You Know About Crowdfunding Investing?

How much do you know about crowdfunding?

The Crowdfunding Professional Association is asking entrepreneurs, investors, intermediaries and crowdfunding portals to take a survey to see how much they know about — or understand — the upcoming changes for crowdfunding provided under theJumpstart Our Business Startups Act.  The JOBS Act will enable businesses to seek up to to $ 1 million in equity per year from small investors through online crowdfunding portals. The Act requires the Securities and Exchange Commission to implement regulations that will govern crowdfunding by December 31, 2012.

The purpose behind the survey is to find out what businesses and individuals really know or understand about crowdfunding, what they find most exciting about crowdfunding, and how they plan to take advantage of crowdfunding once the SEC implements the rules for such investments.  The CfPA plans to award an Apple(R) iPad 3 to one of the first 500 individuals who respond to the survey.  The winner will be randomly selected.

Take the Survey

Image (c) Crestock 

Crowdfunding Pioneers Launch Professional Association in Concert with Regulatory Advocacy Group

Sister organizations dedicated to representing rapidly developing Crowdfunding industry and supporting SEC, FINRA during rule making period post JOBS act

New York City, May 7, 2012 – A group of top debt and equity crowdfunding platform and industry experts today announced the creation of the Crowdfunding Professional Association (CfPA), which will operate as a complementary sister entity to the Crowdfund Intermediary Regulatory Advocates (CFIRA) organization. Both non-profit organizations have been formed as a result of the Jumpstart Our Business Startups (JOBS) Act, which was signed into law on April 5th. By creating a legal framework for “crowdfund investing,” this historic act unleashes the potential for a much larger and expanded global crowdfunding community. The goal of the Crowdfunding Professional Association is to facilitate a vibrant, credible and growing global crowdfunding community while advocating for an industry view versus personal interests or a single company perspective. The complementary CFIRA organization is focused exclusively on channeling industry expertise to support the Securities & Exchange Commission (SEC), the Financial Industry Regulatory Authority (FINRA), and other affected governmental and quasi-governmental entities, including state regulators, in the establishment of industry regulation, standards and best practices.

“Having worked over the past two years in developing the framework and foundational elements of the acts that passed both houses of Congress and ultimately the JOBS act signed by our president, I am thrilled to join with a broad coalition of crowd pioneers in the creation of a truly crowd-sourced professional association,” said Sherwood Neiss, co-author of the CrowdFund Investing Framework in the JOBS Act, co-founder of Startup Exemption and a founding member of the leadership group behind both non-profit crowdfunding sister entities. “In addition to its formation, we are announcing the appointment of the association’s first executive committee chair, and a governance structure and founding team. As challenging as it was to enact this law, we as industry participants recognize that the difficulties in developing the industry have only begun and that we must collaborate to ensure that crowdfunding is both preserved and developed to achieve its maximum potential in terms of credibility, transparency and best practices.”

Berkeley Geddes, CEO of Grow America Insight and DooBizz.com, has been elected chair of the Crowdfunding Professional Association Executive Committee and Governance Board. The Crowdfunding Professional Association’s Executive Committee will work closely with Mr. Geddes to build a lasting network and organization that will provide advocacy, foster integrity and champion the burgeoning global crowdfunding industry and vast ecosystem. For more information on the governance structure visit http://crowdfundingprofessional.org/leadership/

“America needs to get this right,” said Mr. Geddes. “As a nation, we need to lead and restore our seed funding markets in support of good people with good ideas, chasing their dreams. As members of the crowd, we can build a powerful and credible crowdfunding coalition that fuels the creation of new ideas, new businesses and jobs. We look forward to supporting the evolution of this community and harnessing the experts, entrepreneurs, pioneering platforms and visionary investors across the globe.”

The Crowdfunding Professional Association’s core principles are designed to achieve the following objectives:

  • Establish the highest ethical industry standards to ensure the successful expansion of the crowdfunding industry
  • Develop broad crowdfunding training and certification programs to solidify the implementation of necessary ethical standards and practices
  • Create ongoing industry trade show summits, symposiums and sub committees to further develop an ecosystem of industry experts, best practices, and leadership and mentoring opportunities
  • Represent the industry through media and government relations to ensure major thought leaders understand and have access to the fundamental industry facts/research, crowdfunding experts and platform leaders

“We welcome the creation of this industry body, which we view as strategic to not only fostering new forms of crowdfunding investments, but also to preserving the unique innovations and progress achieved by the early adopters and founders of the industry,” said Brian Meece, co-founder and CEO RocketHub. “Having an organization that represents the industry is essential and we look forward to supporting the efforts of the Crowdfunding Professional Association and the development of this vital industry.”

For a complete overview of membership, leadership and sponsorship opportunities visit http://crowdfundingprofessional.org/join/. Basic membership is free for the first year.
“Crowdfunding’s promise for igniting new, early-stage ventures is revolutionary,” said Alan E. Hall, a founding sponsor of the Crowdfunding Professional Association and founder of Grow America SpringBoard and Mercato Partners. “We look forward to supporting this groundbreaking development through the Crowdfunding Professional Association. It is our desire to help drive and mold this new capital creation model from its very foundation to ensure that it develops efficiently and safely. Managed properly, crowdfunding can fuel the involvement of hundreds of thousands of additional entrepreneurs, and allow many more investors to participate in the creation of companies and jobs that our economy so desperately needs.”

“We look forward to coordinating our efforts with the Crowdfunding Professional Association and are committed to complementing their mission with our laser focus on ensuring that a crowdfunding investment framework thrives in the U.S. so entrepreneurs can innovate and create new jobs,” said Candace Klein, co-chair of CFIRA and founder and CEO of Bad Girl Ventures and SoMoLend. “During this critical 270-day rule-making period and beyond, we will serve as a voice of the industry with the appropriate regulators and provide continuing regulatory education to the industry. CFIRA and CfPA will closely collaborate to make this happen.”

“Fostering the adoption of best practices for the operation of crowdfunding platforms globally is essential to the success of our industry,” said Carl Esposti, founder of Crowdsourcing.org and leader of the CAPS Accreditation Program for crowdfunding platforms and a founding Crowdfunding Professional Association executive committee member. “The Crowdfunding Professional Association is a critical piece of the puzzle and central to establishing accessible Crowdfunding Accreditation for Platform Standards, which is why I’ve worked to support the creation of this association and am pleased to serve on the executive committee.”

“Over the past year, we have hosted crowdfunding summits around the world to raise awareness, share best practices and to foster a coalition of crowdfunding industry participants,” said David Drake, Co-Founder of The SoHo Loft Capital Creation Events and a founding member of the leadership group behind both non-profit crowdfunding sister entities. “We are delighted to be a part of the formation and launch of the Crowdfunding Professional Association and view its function as central to the success of our industry.”

“As a founding supporter of the Crowdfunding Professional Association, our law firm is committed to not only establishing a thriving industry association, but also 100 percent behind this innovative new capital creation model,” said Daniel DeWolf, Co-Chair of the Venture Capital and Emerging Companies practice group of Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C. “We look forward to helping build a strong foundation for the industry and its varied ecosystem of participants.”

“The potential applications of crowdfunding are just beginning to break the surface,” said Steve Cinelli, Chief Executive Officer of PRIMARQ and a founding Crowdfunding Professional Association executive committee member. “Real Estate equity share finance empowered by crowdfunding platforms is emblematic of the diversity of this industry. Whether crowdfund investing in companies, participating in real estate price movement or other alternative asset classes, the Crowdfunding Professional Association will play an important role in addressing capital formation in key segments of economies both at home and abroad.”

About Crowdfunding Professional Association

The Crowdfunding Professional Association is dedicated to facilitating a vibrant, credible and growing crowdfunding community while also advocating for an industry view versus a single company perspective. Uniting a broad-based coalition of industry participants, the association is committed to ensuring the credible development of the industry, including a commitment to the highest ethical standards. The association’s collaborations and insights are shared broadly to avoid onerous, stifling bureaucracy that can endanger innovation, idea generation and job creation. For more information visit www.crowdfundingprofessional.org.

About CFIRA

Crowdfund Intermediary Regulatory Advocates, or CFIRA, was established following the signing of the Jumpstart Our Business Startups (JOBS) Act. CFIRA is an organization formed by the crowdfunding industry’s leading platforms and experts. The group will work with the Securities & Exchange Commission (SEC), the Financial Industry Regulatory Authority (FINRA), and other affected governmental and quasi-governmental entities to help establish industry standards and best practices. For more information, visit www.CFIRA.org.

New Research Shows Optimism For Crowdfund Investing Continues To Rise

CrowdfundingThis week the Crowdfunding Professional Association (www.crowdfundingprofessional.org) in conjunction with the co-founders of Crowdfund Capital Advisors, Sherwood Neiss, Jason Best and Zak Cassady-Dorion, are releasing additional information based on a comprehensive survey of 442 entrepreneurs, investors, and intermediaries about their interest in Crowdfund investing as the enactment of the JOBS Act, signed April 5, 2011, allows for equity based crowdfunding in the United States beginning in 2013.

This means a business could raise up to $1 million per 12-month period from both accredited and nonaccredited investors over the Internet or through family, friends and business contacts. It will allow average investors to access the same kind of high-growth investments once available for only the wealthy. For entrepreneurs, it provides a highly valuable feedback mechanism on prospective offerings while allowing them to access capital much more readily than traditional vehicles including SBA loans, VCs and Angel investors.

Read More…

What the Heck is Crowdfunding?

Crowdfunding: the process of raising money to help turn promising ideas into business realities by connecting investees with potential supporters. Often using the Internet to reach possible investors, the process involves offering goods, such as a key chain or t-shirt, in exchange for a contribution to help a business get started. This process gives entrepreneurs a chance to test the marketability of their venture. They can set a deadline for reaching a fundraising goal. Some make, even exceed, their goals, others don’t. They can gauge the potential for a successful start-up of the business based on the public’s response to the request for support.

But crowdfunding is about to go to a whole new level.

“The current model is effective for the right projects,“ says Mark Hagar, a primary partner of First Break Funding LLC. “But the landscape is changing.”

Hagar says that as a result of the April 2012 JOBS Act, entrepreneurs can soon crowdfund their businesses using equities rather than goods in exchange for money.

Read More…