Don't Abandon Crowdfunding — Manage It

In the recent HBR article “The Crowdfunding Road to Hell,” Daniel Isenberg argues persuasively that crowdfunding — specifically equity crowdfunding — cannot work.

As an entrepreneur, angel investor, VC, philanthropist, and CEO with 40 years’ experience, I cannot agree.

From my experience investing in emerging start-ups (I’m invested in 60 right now) and launching my share of both failures (4) and highly successful (3) companies, I can attest that Mr. Isenberg is perfectly correct in his assertion that it’s dangerous to expect crowdfunding of equities to work the same way crowdfunded donations do. Furthermore, I understand all too keenly the complexities of determining a fair valuation for companies that are too early in their development to fit existing measurement standards and can’t meet the criteria for standard bank or SBA funding. I also agree that due diligence is an imperative — and is often overlooked by crowdfunders as impractical or overly complex. And finally, I concur that a crowd mentality can frequently encourage those who invest to be stupid.

Even so, I strongly maintain that crowdfunding is a valuable and critical element of the funding landscape that needs to be carefully considered — not rejected.

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Crowdfunding Gets Serious as Leaders Form Trade Group

We’ve been watching in amazement as organizations such as Kickstarter gain steam, revolutionizing the way that entrepreneurs go about raising cash for their projects. And it appears that the concept of crowdfunding will continue to gain momentum, especially in light of the new Jumpstart Our Business Startups (JOBS) Act that was signed into law by President Barack Obama last month.

Now, the industry, is getting more serious, forming its very own industry trade group. The Crowdfunding Professional Association (CfPA) was announced today, declaring a mission of creating “a vibrant, credible and growing crowdfunding community.” The group will serve entrepreneurs, investors and business owners in order to help ensure that the practice of crowdfunding “continues to develop in a responsible, transparent and credible manner.”

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